The Impact of Reviews and Ratings on Online Shopping

Dear respondent,

This survey aims to determine the impact that reviews and ratings have on consumer trust in online stores and purchasing decisions.

The survey is anonymous, and the results will be used for a project work. Please answer the questions honestly.

Thank you for your time!

The Impact of Reviews and Ratings on Online Shopping
ውጤቶች ወደ ማህበረሰብ ይታይ

Have you ever shopped in an online store? ✪

How often do you shop online? ✪

Rate how important the following factors are when shopping online:

Not important at all
Very important

How important are product ratings by stars to you? ✪

How important are comments from other users about the product to you? ✪

How do positive reviews about a product or store affect you? ✪

How do negative reviews affect you? ✪

Do you trust products/stores that have only positive reviews? ✪

Do you seek additional information about the store before buying? ✪

Your age: ✪

Your gender: ✪