Brand Identity of Kedainiai City

Dear Respondent!

Have you ever wondered how a local brand can influence your choices when deciding where to visit?

Kėdainiai is a city with the potential to stand out in the eyes of both local and international visitors. I invite you to participate in my research focused on shaping the brand identity of Kėdainiai. Your opinion is incredibly important!

By filling out this questionnaire, you contribute to an essential discussion about the city's identity and recognition.

This research is conducted by Lina Astrauskaitė, a third-year marketing student at Vytautas Magnus University. If you have any questions or comments, feel free to reach out to me via email: [email protected].

Thank you for your sincere responses and the time you've dedicated!

Your gender:

How old are you?

Your education:

How familiar are you with the city of Kėdainiai?

Is it easy to pronounce town name Kėdainiai?

Should Kėdainiai brandmark consist only pictures without town name ?

What factors influence your decision when choosing a place to visit? (Select all that apply)

Have you ever visited Kėdainiai?

What images or emotions come to mind when you think about Kėdainiai?

  1. a na-ekwu na kėdainiai bụ obodo kacha ochie na lithuania, nwere akụkọ ihe mere eme bara ụba nke edozila n’ime afọ. ọ bụ ebe dị iche iche nke ndị njem na-adọrọ adọrọ, na-eme ka ọ bụrụ ebe dị mkpa iji mụta banyere akụkọ ihe mere eme na omenala lithuania.
  2. kėdainiai na-eweta m unique obodo oghere ihe na ebe ochie dị mma.

What do you hope to find when visiting a new city?

  1. na lithuania, ọ ga-adị mma inwe ebe ị nwere ike ịhụ na ịnụ ụtọ omenala, akụkọ ihe mere eme, na nka ndị mmadụ.
  2. achọrọ m ịchọta ụfọdụ ọrụ mpaghara nke adịghị na obodo m. na ebe dị mma ịnọ n'abalị.

How do you usually find out about new places to visit? (Select all that apply)

On a scale from 1 to 10, how important is a city’s brand identity in your choice of destination?

  1. 10
  2. 8

What aspects of a city’s brand do you consider most important? (Select all that apply)

How likely are you to recommend Kėdainiai to others based on its brand identity?

What do you think makes Kėdainiai unique compared to other cities?

  1. ihe na-eme ka ọ bụrụ pụrụ iche bụ ọrụ magburu onwe ya nke ndị ọrụ na ụlọ ọrụ ozi na-enye.
  2. kėdainiai nwere ezigbo nha maka njem ụbọchị site na obodo buru ibu ma ọ bụrụ na onye na-achọ ọrụ nwere ụgbọ ala. na obodo pere mpe na-eweta nkwụsị dị mma n'etiti maka ọrụ na-arụ ọrụ n'ịntanetị.

What improvements would you suggest for enhancing Kėdainiai's appeal to tourists?

  1. ikwu ọnụ ụlọ na etiti obodo na imeziwanye àgwà ha. belata anya dị n'etiti ebe nkwụsị bọs na obodo ochie. tinye nhọrọ iri nri ndị ọzọ na obodo ochie.
  2. nchekwa bụ ebe obibi maka ndị njem na ebe maka ọrụ ụbọchị na abalị.

Are you aware of any specific brands or businesses that represent Kėdainiai?

  1. amaghị m nke ọma.
  2. na-adịghị

What role do you think local events play in shaping a city’s brand identity?

  1. echere m na ọ bụ ezigbo ọrụ. n'ozuzu, echiche nke ịme ahịa n'ọnọdụ etiti nke obodo ochie bụ nke magburu onwe ya. ekwere m na ahịa a na-eme na straupe, latvia, bụ nke dị ịtụnanya. ọ nweghị mkpa ka ọ bụrụ ihe pụrụ iche ma ọ bụ ihe na-eri ego.
  2. ọrụ ihe omume ahụ bụ iji jide ma mee ka ndị njem nwee mmasị na ụdị pụrụ iche na nke a na-emegharị.

How often do you engage with a city's brand on social media?

What social media platforms do you use to learn about cities? (Select all that apply)

How would you rate Kėdainiai's current promotional efforts online?

  1. 5
  2. 5

What types of attractions do you believe are most effective in promoting a city's brand? (Select all that apply)

Would you consider attending a festival or event in Kėdainiai if it was heavily promoted?

If Kėdainiai were to strengthen its brand, which areas do you think should be prioritized? (Select all that apply)

Any additional comments or suggestions related to Kėdainiai’s brand identity?

  1. dịka onye mba ọzọ, enwere m ike ịghọta na ọ bụ obodo dị ịtụnanya n'ezie. ekwere m na njem na-eleta ebe akụkọ ihe mere eme na ebe ngosi bụ ụzọ dị irè iji gbasaa njirimara obodo a. nke a bụ n'ihi na mgbe ndị mmadụ mụtara banyere ụdị ebe ọ bụ, ha nwere ike ịkekọrịta ya na mgbasa ozi mmekọrịta, na-agbasa ihe ọmụma ọzọ.
  2. iji chọpụta akara kėdainiai, enwere ohere ịrụkọ ọrụ na ihe omume obodo ndị ọzọ ma ọ bụ mepụta ọfịs mgbasa ozi na nnukwu obodo iji kwalite njem ma ọ bụ ịbịa oge ụfọdụ.
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