Brand Identity of Kedainiai City

Dear Respondent!

Have you ever wondered how a local brand can influence your choices when deciding where to visit?

Kėdainiai is a city with the potential to stand out in the eyes of both local and international visitors. I invite you to participate in my research focused on shaping the brand identity of Kėdainiai. Your opinion is incredibly important!

By filling out this questionnaire, you contribute to an essential discussion about the city's identity and recognition.

This research is conducted by Lina Astrauskaitė, a third-year marketing student at Vytautas Magnus University. If you have any questions or comments, feel free to reach out to me via email: [email protected].

Thank you for your sincere responses and the time you've dedicated!

Your gender:

How old are you?

Your education:

How familiar are you with the city of Kėdainiai?

Is it easy to pronounce town name Kėdainiai?

Should Kėdainiai brandmark consist only pictures without town name ?

What factors influence your decision when choosing a place to visit? (Select all that apply)

Have you ever visited Kėdainiai?

What images or emotions come to mind when you think about Kėdainiai?

  1. kėdainiai waxaa la sheegay inuu yahay magaalada ugu da'da weyn lithuania, oo leh taariikh hodan ah oo sanadaha la ilaaliyay. waxay hoy u tahay meelo dalxiis oo kala duwan, taasoo ka dhigaysa meel muhiim ah oo lagu barto taariikhda iyo dhaqanka lithuania.
  2. kėdainiai iigu keen magaalada gaarka ah, godka iyo magaalada qadiimiga ah ee raaxada leh.

What do you hope to find when visiting a new city?

  1. lithuania, waxay noqon lahayd mid weyn in la helo meelaha aad ku arki karto oo aad ku tijaabin karto dhaqanka, taariikhda, iyo farshaxanka dadka.
  2. waxaan rabaa inaan helo qaar ka mid ah hawlaha maxalliga ah ee aan laga heli karin magaalada aan ka imid. iyo meel raaxo leh oo aan ku seexdo habeenkii.

How do you usually find out about new places to visit? (Select all that apply)

On a scale from 1 to 10, how important is a city’s brand identity in your choice of destination?

  1. 10
  2. 8

What aspects of a city’s brand do you consider most important? (Select all that apply)

How likely are you to recommend Kėdainiai to others based on its brand identity?

What do you think makes Kėdainiai unique compared to other cities?

  1. waxa ka dhigaya mid gaar ah adeegga heer sare ah ee ay bixiyaan shaqaalaha xarunta macluumaadka.
  2. kėdainiai waxay leedahay cabbir ku habboon safar maalmeed ka yimaada magaalada weyn haddii musharaxu leeyahay gaari. magaalada yar ayaa bixisa degenaansho raaxo leh oo dhexdhexaad ah oo loogu talagalay shaqo fog.

What improvements would you suggest for enhancing Kėdainiai's appeal to tourists?

  1. kordhinta hoyga bartamaha magaalada iyo hagaajinta tayadooda. yareynta masaafada u dhaxaysa jidadka basaska iyo magaalada qadiimiga ah. kudarida ikhtiyaarro badan oo cunto ah magaalada qadiimiga ah.
  2. horumarinta waa meelaha hoyga loogu talagalay dalxiisayaasha iyo meelaha hawlaha maalintii iyo habeenkii.

Are you aware of any specific brands or businesses that represent Kėdainiai?

  1. ma aqaan si fiican.
  2. maya

What role do you think local events play in shaping a city’s brand identity?

  1. waxaan u maleynayaa in ay tahay hawl weyn. gaar ahaan, fikradda ah in suuq lagu qabto bartamaha magaalada qadiimiga ah waa mid heer sare ah. waxaan aaminsanahay in suuqii lagu qabtay straupe, latvia, uu yahay mid cajiib ah. ma aha in ay noqoto dhacdo gaar ah ama qaali ah.
  2. doorka dhacdadu waa in ay soo jiidato oo ay xajisto dareenka dalxiisayaasha iyadoo loo marayo qaab gaar ah iyo mid soo noqnoqda.

How often do you engage with a city's brand on social media?

What social media platforms do you use to learn about cities? (Select all that apply)

How would you rate Kėdainiai's current promotional efforts online?

  1. 5
  2. 5

What types of attractions do you believe are most effective in promoting a city's brand? (Select all that apply)

Would you consider attending a festival or event in Kėdainiai if it was heavily promoted?

If Kėdainiai were to strengthen its brand, which areas do you think should be prioritized? (Select all that apply)

Any additional comments or suggestions related to Kėdainiai’s brand identity?

  1. sida ajnabi, waxaan sidoo kale fahmi karaa in ay tahay magaalo runtii cajiib ah. waxaan aaminsanahay in dalxiisyada booqanaya goobaha taariikhiga ah iyo astaamaha ay yihiin hab wax ku ool ah oo lagu faafinayo aqoonsiga summada magaalada. tani waa sababta oo ah marka dadka ay wax ka bartaan nooca meesha ay tahay, waxay u badan tahay inay ku wadaagaan baraha bulshada, taasoo sii faafinaysa wacyiga.
  2. si loo aqoonsado summada kėdainiai, waxaa jirta fursad lagu wada shaqeeyo dhacdooyinka kale ee magaalada ama lagu sameeyo xafiiska xayaysiinta magaalada weyn si loo xayaysiiyo dhaqaaqista ama booqashooyinka mararka qaarkood.
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