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Qeyd bûn
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83
berê nêzîk 8sal
kaesul
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Statîstîk
Filtre
پەیوەندیدانی پەرسەکان
پەرسەیەکی بچووک بۆ تیزەی بەرزەوەی MBA
بەش 1: بەرزەی مارکە: تکایە مارکەی هەوپەیمانی کە تۆ پێویستە نیشانی بکە
Grafîk
Tablo
1. Whenever you think about airline service, you recall your frequently used brand
Grafîk
Tablo
2. You are satisfied with the service of this brand
Grafîk
Tablo
You will buy service from this brand in the future even if the price increases
Grafîk
Tablo
4. The service quality of this brand is very good.
Grafîk
Tablo
5. You recommend others to use this brand.
Grafîk
Tablo
6. Your satisfaction with this brand is more than the amount of money that you are spending for this brand.
Grafîk
Tablo
7. This brand is superior to competitors’ brands
Grafîk
Tablo
8. You have no interest in this brand.
Grafîk
Tablo
9. You believe in the company that offers this brand.
Grafîk
Tablo
Part 2: Values, Please rate the following factors according to their importance in your life: 1. Sense of Belongingness
Grafîk
Tablo
2. Excitement
Grafîk
Tablo
3. Warm relationships with others
Grafîk
Tablo
4. Self-fulfillment
Grafîk
Tablo
5. Being well respected by others
Grafîk
Tablo
6. Fun and enjoyment
Grafîk
Tablo
7. Security
Grafîk
Tablo
8. Self-respect
Grafîk
Tablo
9. Sense of accomplishment
Grafîk
Tablo
10. Self-control
Grafîk
Tablo
Part 3: Effect of life values on brand equity: -1. Our life values (2nd Part) have an impact on the evaluation of our favorite brand (1st part).
Grafîk
Tablo
2. Our life values (2nd part) have a significant impact on the evaluation of our favorite brand (1st part)
Grafîk
Tablo
3: Age
Grafîk
Tablo
4. Monthly Income:
Grafîk
Tablo
5. Location of residence
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