A Study of the Needs and Challenges of Petite (Shorter) Women When Choosing Office Wear

Dear respondent,

I am a fashion technology student conducting a study to identify the needs of petite women and the challenges they face when choosing office wear.

The aim of this survey is to identify the difficulties petite women encounter when looking for workwear, which garment construction and aesthetic aspects matter most to them, and what they expect from an office wear collection designed specifically for petite women.

The survey is anonymous, and the data collected will be used solely for the purposes of my final thesis research. It will take about 10 minutes to complete.

For the purposes of this study, petite is defined as a woman who is up to 163 cm tall.

Thank you for your time!

Results are available only to the author

Estimated answer time more than 8 minutes

I work in an office (in an administrative, managerial, or similar role).I work in a job that requires business attire.I work in another job, but sometimes need to wear business attire.I am a student.I am currently unemployed.

A choice of sizes to fit different body measurementsDarts and other construction details positioned appropriatelyA figure-flattering silhouette that does not restrict movementProportionally tailored sleevesProperly shaped shoulder lineCorrectly positioned waistlineAppropriate garment length

Clothes tailored to the proportions of shorter womenA wider selection of elegant and contemporary stylesNo need for additional alterations or hemmingQuality fabrics and constructionComfort and functionalityAffordable price

A Study of the Needs and Challenges of Petite (Shorter) Women When Choosing Office Wear

What is your age?

How tall are you?

What is your current professional status?

How often do you buy clothes for work or a business setting?

Where do you usually buy office wear?

Do you find it difficult to find suitable workwear given your height and body proportions?

What problems do you most often encounter when choosing office wear? You may select more than one answer.

Which types of clothing do you find it hardest to find a suitable style for? You may select more than one answer.

How often do you need to have purchased clothes altered or shortened to fit your height and figure properly?

Have you ever decided not to buy a garment you liked because it did not fit your height or body proportions properly?

What do you pay the most attention to when choosing office wear? Select no more than 3 answers.

Which aspects of clothing designed for a petite figure would matter most to you? You may select more than one answer.

What dress silhouette do you usually choose or prefer for work?

What dress length do you think is most suitable for an office setting?

Which colors and patterns do you prefer when choosing office wear? You may select more than one answer.

In your opinion, do clothing stores offer enough office wear designed specifically for shorter women?

Would you buy clothes from an office wear collection designed specifically for petite women?

Which items would you like to see in an office wear collection designed specifically for petite women? You may select more than one answer.

What feature would most encourage you to buy office wear designed specifically for petite women?

What is the biggest problem you face when looking for office wear, and what do you most wish were available in the clothing market?