Consumer Buying Behavior in car segment
We are a group of students from IBA Kolding. We are studying Marketing management. As part of the curriculum, we are required to do research on Consumer Buying Behavior in the car segment. For the company Auto Vestegaard who wants to expand in Copenhagen. We need to ask some questions but we assure you that all information provided by you will be used for academic purposes only.
Thank you in Advance we appreciate your time.
What is your gender?
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How old are you?
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Marital status
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What is your work status?
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Do you consider buying a car in the near future?
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What factors influence your purchasing decision?
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Have you heard about Autohuset Vestergaard?
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If yes, where did you hear about Autohuset Vestergaard?
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How likely are you to purchase a car from Autohuset Vestergaard?
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What do you associate the brand Autohuset Vestergaard with?
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Which brand do you prefer to buy?
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Would you like to buy a new or used car?
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What is your price range for buying a car?
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What do you prefer for fueling your car?
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How would you like to finance your car?
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What kind of car do you prefer best?
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Do you consider buying an electric car?
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What type of car do you like more?
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What is your main purpose for buying a car?
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What do you think about the choice of car brand?
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From where would you prefer to buy a car?
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Is it important for you where the car comes from?
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Are you a current customer of Autohuset Vestergaard?
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If yes, would you recommend Autohuset Vestergaard to your friend or family member?
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Are you interested in obtaining additional information about Autohuset Vestergaard offers?
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