Evaluation of UAB „360 Arena“ brand awareness and advertising effectiveness

Dear respondent,

I am a final year student at the Faculty of Business Management conducting a study aimed at evaluating the brand awareness of UAB „360 Arena“ and the effectiveness of advertising channels. I am currently writing my thesis. Your responses will help understand through which channels consumers become aware of the company, how they perceive its visibility, and which communication methods would be most effective for increasing awareness.

The survey results will be used for academic purposes only; the data will be aggregated and anonymized. The survey will take no longer than 3–5 minutes.

Thank you for your time and assistance!