Face cream quality perception and willingness to buy (2)

Dear respondent,

The student of International Business School at Vilnius University is doing a research on package elements influence on face cream quality perception and willingness to buy. This test is anonymous and the results will be used for academic purposes only.

Please answer the following questions choosing the most suitable case for you.

Results are available only to the author

OftenSometimesRarelyNever

1	2	3	4	5	6	7
I would prefer to read the information how the face cream is made

I would like to read consumer reports on the face cream

I evaluate the information on the face cream package to other face creams

I think there are a great deal of differences among brands of face cream

I have a most preferred brand of face cream

1	2	3	4	5	6	7
Even when I have not much time, I read the information on face cream package

It is important for me to read the information on the face cream composition even when I’m in a hurry

Despite the fact that I have no time, I will decide to buy face cream only after I read the information on package of face cream

If I am in a hurry, I do not read the information on face cream package and relay on brand name of the face cream

1	2	3	4	5	6	7
The name is important for face cream quality

The responsible person/company is important for face cream quality

The country of origin is important for face cream quality

The ingredients are important for face cream quality

The expiration date is important for face cream quality

The definition/function is important for face cream quality

The total volume is important for face cream quality

The package statements are important for face cream quality

The batch number is important for face cream quality

1	2	3	4	5	6	7
I read the name of face cream before I buy it

I read the name of responsible person/company of face cream before I buy it

I read the country of origin before I buy face cream

I read the ingredients of face cream before I buy it

I read the expire date before I buy face cream

I read the definition/function of face cream before I buy it

I read volume of face cream before I buy it

I read the package statements on face cream package before I buy it

I read the batch number of face cream before I buy it

1	2	3	4	5	6	7
I would buy this product in the future

I intend to buy this product in the future

Most likely I will buy this product

I hope I will buy this product in future

I would recommend this product to my relatives/friends

1	2	3	4	5	6	7
I would buy this product in the future

I intend to buy this product in the future

Most likely I will buy this product

I hope I will buy this product in future

I would recommend this product to my relatives/friends

1	2	3	4	5	6	7
I would buy this product in the future

I intend to buy this product in the future

Most likely I will buy this product

I hope I will buy this product in future

I would recommend this product to my relatives/friends

1	2	3	4	5	6	7
I would buy this product in the future

I intend to buy this product in the future

Most likely I will buy this product

I hope I will buy this product in future

I would recommend this product to my relatives/friends

womanman

LithuanianEnglish

1	2	3	4	5
Pharmacy

Specialized cosmetics shop

Supermarket (e.g. Tesco, ASDA)

Market

Internet

From reseller

Other

1	2	3	4	5	6	7
This package looks appealing to me

I like this product

I trust this product

This product would be useful to me

Likely, this product has quality

1	2	3	4	5	6	7
This package looks appealing to me

I like this product

I trust this product

This product would be useful to me

Likely, this product has quality

1	2	3	4	5	6	7
This package looks appealing to me

I like this product

I trust this product

This product would be useful to me

Likely, this product has quality

1	2	3	4	5	6	7
This package looks appealing to me

I like this product

I trust this product

This product would be useful to me

Likely, this product has quality

Face cream quality perception and willingness to buy (2)

How often do you buy face cream? ✪

Evaluate how often you buy face cream in the following places, where 1 – never, 5 – very often. ✪

Evaluate the following statements, where 1 – totally disagree, 7 – totally agree. ✪

Evaluate the following statements, where 1 – totally disagree, 7 – totally agree. ✪

Evaluate, to your opinion, following statements on elements importance on face cream quality, when 1 – totally disagree, 7 – totally agree. ✪

Evaluate, to your opinion, following statements on elements importance on willingness to buy face cream, when 1 – totally disagree, 7 – totally agree. ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1a) ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1a) ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1b) ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1b) ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1c) ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1c) ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1d) ✪

Looking at the package below, evaluate the following statement, where 1 – totally disagree, 7 – totally agree (package 1d) ✪

Last time I bought face cream and it cost: ✪

You are: ✪

Your nationality: ✪

Your age is: ✪

Your education: ✪

Your average annual income is: ✪