Impact of Instagram Influencers on Content Consumers' Body Image Perception

Hello, I am Justė. I am a student at KTU (Kaunas University of Technology). I am inviting you to voluntarily participate in my small research. It is important for me to find out how social media consumers' perception of body image is impacted by Instagram influencers' posts, comments, promotions and other online activities. This research is anonymous. If you have any questions or suggestions, you can contact me via email: [email protected].

Thank you for your time and have a good time answering these questions : 

1. What is Your gender?

2. How old are You?

3. What is Your occupation?

  1. student
  2. university student
  3. student
  4. student

4. Do You use a social media site/app called Instagram?

5. Do You know what the term 'influencer' means?

6. Do You follow any influencers on Instagram?

7. Are You aware of the term 'body image'?

8. Have You encountered any of these events/issues while using Instagram? (You can choose multiple answers);

9. Have You ever purchased any cosmetic or body enhancing product because an influencer has advertised it?

10. Answer the questions related to Your own experience using Instagram.

Provide Your short opinion about my questionnaire :) Thank you.

  1. good
  2. the cover letter is very informal, yet informative and contains the most important parts of a cover letter. in the question about age, your age intervals overlap. other than that, this was a great attempt to create an internet survey!
  3. the questionnaire is very interesting and the questions are good.
  4. the questionnaire looks perfect, i enjoyed answering your questions. moreover, it was nearly all multiple choice questions, which i love. i think you did a great job!
  5. actual and interesting, i think everyone between the ages of 16 and 25 will give similar answers.
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