Influence of corporate social responsibility on consumers' loyalty and valuation of services of telecommunication companies

Hello,

I am a student of Marketing and Global Business department at Vilnius University. I am currently writing my final bachelor thesis about corporate social responsibility and its influence on consumers' loyalty and their valuation of telecommunication services. All the data collected will be used in a generalized form for writing the analysis of my bachelor thesis. Therefore, the anonymity of respondents is assured.

Thank you for your help!

Results are available only to the author

1	2	3	4	5
Tries to obtain maximum profit from its activity

Tries to obtain maximum long-term success

Always tries to improve its economic performance

Always respects the norms defined by law when carrying out its activities

Is concerned to fulfill its obligations in relation to shareholders, suppliers, distributors, and other agents with whom it deals

Behaves ethically/honestly with its customers

Respecting ethical principles in its relationships has priority over achieving superior economic performance

Is concerned to respect and protect the natural environment

Actively sponsors and finances social events (music, sports, etc.)

Directs part of its budget to donations and social works favoring the disadvantaged

Is concerned to improve the general well-being of society

1	2	3	4	5
Good coverage of area

Good sound quality

Good variety of additional services

Good commercial advice to customers

Rapid resolution of problems

Friendly treatment of staff

Compared with other telecommunication operators, offers a good price level

Prices in accordance with the level of services provided

1	2	3	4	5
I shall continue with my operating telecommunication brand in the next few years

If I had to contract the service again, I would choose my operating telecommunication brand

I consider myself to be loyal to my operating brand

To me, my operating telecommunication brand is clearly the best brand on the market

I would recommend my brand if somebody asked for my advice

I would continue with my operating brand even if its rates increased slightly

I would change my operating brand if another operator offered better rates

FemaleMale

Influence of corporate social responsibility on consumers' loyalty and valuation of services of telecommunication companies

On a scale from 1 to 5, agree or disagree with the following statements regarding "I believe my operating telecommunication company":

On a scale from 1 to 5, agree or disagree with the following statements regarding overall valuation of the services ✪

On a scale from 1 to 5, agree or disagree with the following statements regarding loyalty ✪

Your gender ✪

Your age

Your disposable monthly income

Your education