IRock

iRock is a young and innovative company, something that is reflected perfectly in their products. The collection consists of a number of individual bracelets and key chains which are as sexy and fresh as the customers who buy them. iRock only works with "fair trade" materials that are sustainable and recyclable. iRock’s wish is to portray each woman’s inner glowing, making them feel special and empowered. By wearing the accessories we hope to make every individual feel sexy, young, free and independent, which is what iRock stands for.

Results are publicly available

How old are you?

What is your family status?

Are you wearing jewellery today?

If so, what kind of jewellery?

How often do you wear jewellery?

Does your jewellery match your outfit?

How important is quality to you?

What is your favourite colour when it comes to jewellery?

Which feature is the most important to you when considering purchasing jewellery?

Which feature is the most important to you when considering purchasing jewellery?

Where do you get your information about new jewellery and similar products from?

How much is your most expensive item of jewellery worth?

How much do you usually spend on jewellery per year?

Where do you usually buy your jewellery?

Have you ever purchased jewellery on the web?

Where was your last piece of jewellery bought?

Any comments?