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27
ago about 10y
40067491
Report
Reported
Pilot - Q1 - Personalised shopping in non food market
Online shopping & personalised promotions research
Results are available only to the author
1. Age
2. Gender
Male
Female
21b. Please list the disadvantages of mobile shopping
3. Occupation
4. City
5. Annual earning range
0 - 7,999
8,000 - 19,999
20,000 - 29,999
30,000+
6. Members in household
7. Are you subscribed to any promotional papers or magazines?
Yes
No (skip to Q11)
8. Please list below
9. Do you purchase from any of those promotional papers or magazines?
Yes
No (skip to Q11)
10. Please list those promotional papers or magazines below
11. Please evaluate the factors influencing your decision to purchase items from any promotional papers or magazines. (1 - absolutely inappropriate, 10 - absolutely right)
1
2
3
4
5
6
7
8
9
10
Price
Discount
Brand
Fashion
Season
Payday
Hobby
Other (please list below providing the rating)
12. Please evaluate how well any promotional offers fulfil your preferences. (1 - not at all, 10 - absolutely satisfied)
1
2
3
4
5
6
7
8
9
10
Price
Discount
On time (eg. on your payday)
Appropriate promotions (exactly what you need)
Favourite brands
Seasonal preferences
Favourite products
13. Do you receive promotional offers from any suppliers (by email, post, etc.)?
Yes
No (skip to Q15)
14. Please list those sellers below
15. What makes you accept promotional offers? (1 - absolutely disagree, 10 - absolutely agree)
1
2
3
4
5
6
7
8
9
10
Price
Discount
Brand
Fashion
Style
Season
Payday
Hobby
Leisure preferences
Lifestyle (clubs, parties, events, theatres, etc.)
16. Please evaluate how do you feel about these offers & promotions. (1 - not at all, 10 - absolutely agree)
1
2
3
4
5
6
7
8
9
10
Happy
Would like more adequate offers (eg. my favourite brands, my favourite items)
17. How often do you shop?
less than once per month
2 - 3 times per month
more than 3 times per month
18. On what period of the month do you often shop? (select calendar days)
randomly
1 - 9
10 - 19
20 - 31
19. What should be improved to make shopping more attractive?
Better discounts
Personalised offers (eg. right items)
On time (eg. on your payday)
Other
If other, please list what would you like to improve
20. Please select your preferences
Shopping online
Shopping in store
Please provide the reasons (prefer online shopping: fast, convenient, any time, do not like because it is complicated. in store: waste of time, etc.)
21. Please evaluate how do you feel about mobile shopping? (1 - strongly disagree, 2 - absolutely agree)
1
2
3
4
5
6
7
8
9
10
Complicated in general
Long and complicated purchase procedure
Hate to be registered to plenty shops
Always shop online through smartphone
Easy
Like it
21a. Please list the advantages of mobile shopping
22. If mobile shopping procedure is easy as paying by card, would you be into to shop through your smartphone?
Yes
No
23. If you receive personalised offers (your favourite items on preferred days, your favourite brands, related items to your most favourite, etc.) through an app directly to your smartphone and could buy it by clicking "a single button", how would you feel?
1
2
3
4
5
6
7
8
9
10
Happy
Would like to have this app
Satisfied
Saving research time
24. Please list your favourite brands
Submit