A Study of the Relationship between Customer’s Brand Perceptions and Loyalty – A Study of HK Iphone and Smartphones User’s Buying Behaviour
D10b. Please explain the reasons why the brand of your mobile phones will be the market leader in HK mobile industry in the next 3 to 5 years
if all features improve and the price is reasonable, then it can happen.
no
the overall quality of my phone is quite attractive, especially the price-quality ratio. i am sure that it will definitely win hearts in the hk mobile industry as well.
it provides quality products at a low price and is easy to use.
it is already
because they keep upgrading. so there's no chance of lagging behind.
the company should prepare itself for the tough competition.
the frequency of discussions about it
i am not able to predict the market as i am not an expert.
i don't know how to predict.
i am not able to predict the mobile phone market in the coming years. if a third company comes up with a better one, its sales will increase!
i don't know.
i don't know.
value for money
apple is worldwide. it is a good phone to use.
because samsung is the top brand and a new range and features of samsung smartphones are coming to the market
no
due to its increased market value
no reason
no reason
no reason
no reason
no reason
no reason
don't know
na
no comment
it seems a lot of my friends are using apple.
innovation design and brand image
brand image and customer loyalty are much better than competitors.
it won't be
willing to provide different sizes of smartphones
sales promotion is much more attractive than competitors.
the brand image is really good.
not more competitive than apple
different price levels of phone series
no comment
no comment
samsung is very proactive in developing its mobile business and very creative!
no, it won't be.
na
not enough competitive
-
porque lo amo.
stable function
many different competitors and the hong kong market is not big.
i don't think hong kong can be a mobile market leader compared to other countries.