Can good quality of service in a hospitality business affect customer's decision on choosing a service/product to purchase/consume?
Hello. My name is Adel A. Al. I am currently a third year bachelor student at B.H.M.S in Lucerne, Switzerland - in the field of Hospitality Management. I am currently doing a research project for my final submission for Research Strategies subject. The topic for this survey is "Can good quality of service in a hospitality business affect customer's decision on choosing a service/product to purchase/consume?". By filling out the survey below, it will help me a lot in acquiring useful information for my research project as primary data. All the answers will help me reach a logical conclusion to this research. Your participation is very much appreciated. Thank you.
How old are you?
- 19
- 38
- 27
- 24
- 20
- 27
- 27
- 23
- 42
- 26
What is your nationality?
- indian
- indian
- indian
- indian
- indian
- indian
- indian
- indian
- indian
- indian
Have you ever consumed/purchased hospitality service/products before? (Hotel/Restaurant/Catering/Bar/Pub/Take Away/Cafe/Etc.)
If you answered yes to the question above, how often do you consume hospitality products (in any form of restaurant/catering/cafe/pub/take away/etc.)?
In your own words, what do you look for when deciding which restaurant/cafe/pub/take away/etc. to choose as a customer?
- good and hygienic food
- service quality, environment of the place, nature of staff
- na
- the service
- a
- A
- variedad, servicio y calidad
- tasty food
- quality of products and price
- popularity
Switching to hotel; in your own words, what do you look for when deciding to choose a hotel?
- hygiene
- location, facilities, price
- na
- the service and the cleanliness and safety
- a
- A
- ambiance and facilities
- neat and clean rooms, good room service.
- service and location
- popularity
In a short answer, what does the term "Service Quality" mean to you in the hospitality context?
- hygiene and generosity
- on-time delivery, cleanliness of the place, customer support.
- na
- it is more important
- s
- A
- clean, pure, and attractive, and on time.
- customer satisfaction
- an assessment of how well a delivered service conforms to the client's expectations.
- with a smiling face
Does the term "Good Service Quality" in the hospitality context affect you?
Finally, as a customer, what is the most important element affecting your decision on selecting a hospitality service/products to purchase/consume?
Depending on your answer to the question above, can you briefly explain why your selected answer is the most important element for your decision?
- quality only reveals the truth of the hotel.
- i want to go to a place where i can get all the facilities i need and feel satisfied.
- na
- the service provided will help us have a good time.
- a
- A
- that gives the best impression. as a good customer, i prefer quality over price.
- hotels should provide better service at cheaper rates.
- quality of service
- price is always ultimate.