Can Young Lithuanian Consumers Drive Economic Transformation Through Sustainable Consumption?
Have you heard of “Greenwashing”? Explain your understanding of “greenwashing”?
Yes, I’ve heard it used when big corporations exaggerate their environmental efforts.
Yes, I learned this term in marketing class it’s lying branding.
Yes, I know. It’s basically lying about being green
Yes, it’s about misleading people through false environmental marketing.
Yes, I’ve heard of it - fake sustainability claims used to attract consumers.
Yes, I know. It’s when companies claim to be eco-friendly but their actions don’t match their words.
Yes, it is when companies lie that their products are green or ecofriendly
No
Yes. Greenwashing is when companies pretend to care about the planet or social impact just to look good. They use “eco” language and visuals while still doing business in ways that drain resources and people’s spirit from the inside. It’s marketing dressed up as morality.