International Coach Operators in the Lithuanian Market

I am Greta Myniotaitė, 4th year International Business and Communication student at ISM University of Management and Economics. Currently, I am writing my bachelor‘s thesis and conducting research about international coach operators in the Lithuanian market. The main focus of this survey is to identify the levels of brand awareness among coach operators, as well as to spot the most important factors associated with each brand. This survey is anonymous; therefore, results will only be used for generalization purposes. It will take 3 minutes to finish the survey.

Thank you in advance!

1. Have you traveled abroad by bus during the past year?

2. Which international express coach operator did you choose?

  1. don't know
  2. emirates
  3. none
  4. no
  5. japan
  6. A
  7. none
  8. airways
  9. international coach tours
  10. isbbn
…More…

3. What was your travel destination?

  1. japan
  2. lithuania
  3. none
  4. no
  5. might be long enough
  6. A
  7. none
  8. canada
  9. canada
  10. europe
…More…

4. What was the purpose of your trip?

  1. tour
  2. fun
  3. relax
  4. enjoy
  5. to see the place
  6. A
  7. none
  8. for studying a master's degree
  9. holiday
  10. casual
…More…

5. How did you hear about this coach operator?

6. Please evaluate the importance of the following factors regarding the trip by bus, on a scale from 1 to 5 (where 1 is the least important and 5 is the most important):

7. Based on the answer to question 2, please evaluate the importance of factors that made you decide to travel with this coach operator on a scale from 1 to 5 (where 1 is the least important and 5 is the most important):

8. Which other international express coach operators do you know? (If you do not know any competitor, proceed to question 11)

  1. no
  2. no, i do not know.
  3. A
  4. none
  5. i don't know.
  6. national express
  7. easybus
  8. flixbus, eurolines
  9. lux express
  10. ecolines

9. Based on the answer to question 8, how do you evaluate company X on the following factors on a scale from 1 to 5 (where 1 is the least important and 5 is the most important):

10. Based on the answer to question 8, how do you evaluate company Y on the following factors on a scale from 1 to 5 (where 1 is the least important and 5 is the most important):

11. What is your age group?

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