Research on how does enhance corporate reputation to benefit public hospital? The Case of Hong Kong Public Hospital

Dissertation Questionnaire

1. Age

2. Gender

3. Education Level

4. Monthly Personal Income

5. This hospital is well managed.

6. I recognize that this hospital has a clear vision for its future.

7. I believe this hospital has good leadership qualities. I recognize that this hospital has excellent leadership.

8. I believe that this hospital's reputation is highly regarded.

9. In my opinion, this hospital tends to be the leader.

10. This hospital responds to patients’ complaints well.

11. This hospital continually improves the quality of its service.

12. The employees of this hospital have professional knowledge of medical services.

13. This hospital’s appointment procedures make patients feel convenient.

14. This hospital employees care about needs of patients.

15. This hospital implements flexible policies to provide a good work and life balance for employees.

16. The management of this hospital is primarily concerned with employees’ needs and wants.

17. This hospital offers training and career opportunities to its employees.

18. This hospital offers a pleasant work environment to its employees (e.g. flexible working hours and conciliation).

19. This hospital pays fair salaries to its employees.

20. The price charged by this hospital is affordable by the general public.

21. This hospital considers potential environmental impacts when developing new products and services. (e.g. assessing energy usage recycling or pollution generation)

22. This hospital is an environmentally-conscious institution.

23. This hospital would accept reduced profits to ensure a clean environment.

24. This hospital donates to various charities through events.

25. I say positive things about this hospital to other people.

26. I will share my experiences in this hospital with others.

27. If someone needs your advice, you would recommend this hospital to him/her.

28. I encourage friends and relatives to use this hospital’s service.

29. You will use this hospital’s service again in the future.

30. Even if there is some bad news about this hospital, I will continue to use its service.

31. I intend to continue to use this hospital’s service.

32. I have considered switching to other hospitals that offer better prices.

33. I have considered switching to other hospitals that provide better service.

34. I will switch to other hospitals if I experience a problem with this hospital.

35. I will use less service from this hospital in the next few years.

36. I will use this hospital’s service regardless of its price.

37. I am willing to pay more for this hospital’s service.

38. The higher price of this hospital’s service will not affect my loyalty to it.

39. I will not care how much I spent on this hospitals’ service.

40. I am satisfied with the management of this hospital.

41. In comparison to the price, I am satisfied with the services provided by this hospital.

42. I find that the services offered by this hospital can meet my expectations.

43. I have a favorable opinion of this hospital.

44. Overall, I am satisfied with this hospital’s performance.

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