Survey on Opportunities to Improve the Outlet Product Range on lampemesteren.dk

Dear recipient 😊

I am working on my vocational project and need your help. I am employed as an adult apprentice at Lampemesteren in Ringkøbing.

In my vocational project, I would like to investigate what is important when looking for offers, outlets, or similar.

I would greatly appreciate your answers and your honesty. This will be used to shape my vocational project and for potential improvements.

Responses are 100% anonymous and will be attached as an appendix to my vocational project.

Brief information before you start answering the questionnaire:

1.       Choose the one or more options that suit you best

2.       Please provide a detailed comment

3.       It takes approximately 10-15 minutes to complete the questionnaire

Thank you very much for your help 😊

Survey on Opportunities to Improve the Outlet Product Range on lampemesteren.dk
Questionnaire results are publicly available

1. What is most important to you when deciding to buy a new lamp?

2. Have you previously purchased anything on sale at lampemesteren.dk?

3. If yes to question 2, how did you find the items on sale at lampemesteren.dk?

4. You have fallen in love with an item but do not want to buy it at full price – what do you do?

5. Rate the following on a scale of 1-10 regarding buying outlet products (1 = least important, 10 = very important). ✪

1 - least important
10 - very important

6. You are looking for outlet items, which factors influence your decision the most when shopping online? Please select 3.

7. On a scale of 1-10, please rate your experiences with the following features/statements (1 = very big challenges, 10 = no challenges).

1
10

8. When you search for lamps/interior items on sale on Google/Safari etc., how do you usually search? Please write an example or keywords here:

9. When you have previously purchased discounted items online (any type of goods), is there anything specific you remember, e.g., a good feature?

10. How would you prefer to be informed about offers? ✪

YES
NO
It should be clearly stated when you go directly to the website.
You like it when there is a post about it on Facebook or Instagram.
You prefer to find deals through other sites and be directed to the correct place to buy.
You prefer to receive an email when certain brands are on sale.
You prefer to receive a newsletter.

11. Are you interested in sales campaigns?

12. If yes to question 11, when is it most relevant for you?

13. Gender:

14. Age: