The survey of factors perceived by young adults in low cost airlines selection

I am a final year student from City University of Hong Kong. I am conducting a research project on the factors affecting young adults in low cost airline selection. The purpose is to suggest improvement for low cost airline to increase the competitive power in the airline industry. I hope you will be able to use few minutes to complete the following questions. The questionnaire collected data is used only for academic purposes and will be kept confidential. Thank you.
The survey of factors perceived by young adults in low cost airlines selection
Results are publicly available

1) What is your gender? What is your gender? ✪

2) How old are you? How old are you this year? ✪

3) What is your marital status? What is your marital status? ✪

4) What is your educational qualification? What is your educational level? ✪

5) What is your occupation? What is your occupation? ✪

6) What is your monthly incomes? What is your average monthly income? ✪

7) How many times did you travel by airlines in the last year (2013)? ✪

8) Which types of airline did you choose? Which type of airline would you choose? ✪

9. Attitude to low cost airline (Safety) ✪

(1 = Extremely disagree; 2 = Strongly disagree; 3 = Slightly disagree; 4 = Slightly agree; 5 = Strongly agree; 6 = Extremely agree)
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I think low cost airline is safe.
I think low cost airline has good safety record.
I think I can safely reach the destination by low cost airline.

10) Attitude to low cost airline / Attitude towards low cost airlines (Price 價錢) ✪

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I think the ticket price of low cost airline is not expensive. I believe the ticket price of low-cost airlines is not expensive.
I do not consider the ticket of low cost airline to be big-ticket item. I do not think the ticket of low-cost airlines is a high-priced item.
I think the ticket price of low cost airline is low. I believe the ticket price of low-cost airlines is cheap.

11) Perceived usefulness / Perceived usefulness ✪

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Choosing low cost airline would cost me less. Choosing a low-cost airline would cost me less.
Choosing low cost airline can save my money. Choosing a low-cost airline can save me money.
Overall, choosing low cost airline is useful when travelling. Overall, choosing a low-cost airline is very useful when traveling.

12) Friends and Family influence / Friends and Family influence ✪

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My friends think I should choose low cost airline. My friends think I should choose a low-cost airline.
My family members think I should choose low cost airline. My family members think I should choose a low-cost airline.
My social circle thinks I should choose low cost airline. My social circle thinks I should choose a low-cost airline.

13) Secondary sources influences / The influence of secondary sources ✪

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Information from the internet suggests that I should choose a low-cost airline. Information from the internet suggests that I should choose a low-cost airline.
Information that I gather by watching TV and newspapers encourages me to choose a low-cost airline. Information gathered from TV and newspapers encourages me to choose a low-cost airline.
Information from the magazine suggests that I should choose a low-cost airline. Information from the magazine suggests that I should choose a low-cost airline.

14) Workplace referents’ influence / Influence of the workplace ✪

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My coworkers think I should choose low cost airline. My coworkers think I should choose a low-cost airline.
My peers at work think I should choose low cost airline. My peers at the company think I should choose a low-cost airline.
My colleagues think I should select low cost airline for travelling overseas. People I work with believe I should choose a low-cost airline for traveling abroad.

15) Perceived behavior control / Perceived behavior control (Easiness) ✪

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It is easy for me to get ticket information of low cost airline. I can easily obtain information about low-cost airline tickets.
I find it easy to purchase low cost airline ticket from Internet. I find it easy to purchase low-cost airline tickets online.
It is easy for me to choose low cost airline. It is easy for me to choose a low-cost airline.

16) Perceived behavior control / Perceived behavior control (Affordability) ✪

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The ticket price of low cost airline is reasonable. The ticket price of low cost airline is reasonable.
I am able to pay low cost airline’s ticket. I am able to pay low cost airline’s ticket.
I can afford low cost airline’s ticket. I can afford low cost airline’s ticket.

17) Behavioral intention / 行為意向 ✪

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My intention to choose low cost airline is strong. I have a high degree of intention to choose a low-cost airline.
My likelihood of choosing low cost airline is high. The likelihood of me choosing a low-cost airline is very high.
I will make an effort to choose low cost airline. I will make an effort to choose a low-cost airline.