How are the hotels influenced by the customers' switching loyalty towards the brands?

What could make/is making you switch your loyalty from one brand to another?

  1. different locations, depending on the occasion, price, and availability.
  2. the features each hotel has, from location to its own design.
  3. quality
  4. bad experience
  5. i always choose a different brand when i travel.
  6. customer service
  7. bad service
  8. better facilities offered or more extensive benefits for loyal guests.
  9. quality
  10. positive experience